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Policyholders Want to Text You. Is Your Carrier Doing Enough to Make This Happen?

Former Senior Vice President at State Farm Canada and Desjardins, Barbara Bellissimo, dives into Hi Marley's recent survey results and shares how carriers can add value by forming meaningful partnerships aimed at communicating with policyholders via the channels they desire.

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‘State of Business Texting’ Survey Results

Survey data from June 2021 highlights policyholders’ desire to text.

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Phone vs. Text for Claims

Texting can decrease overall claims cycle time and improve customer satisfaction compared to phone calls.

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Four Key Points to Consider When Choosing a Texting Platform for Insurance

Invest in a solution that provides actionable insights, is built for insurance and has a customized pilot program.

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