October 22, 2018

Bankers Insurance Achieves Significant Value Using Hi Marley for Hurricane Florence

Insurer Sees 50% Reduction in Average Days to Contact and Average Days to Inspect

Boston, MA — October 22, 2018 – Florida-based Bankers Insurance recently expanded the use of Hi Marley’s intelligent conversation platform to handle property claims from the first major hurricane of the 2018 season – Hurricane Florence.

“We recognized the potential of Hi Marley’s platform to provide value to both our customers and our claims team, particularly during a catastrophe,” said Steve Messina, SVP of Insurance Operations at Bankers Insurance. “At this time last year our customers were impacted by two of the worst hurricanes in recent history – Harvey and Irma. This year, we dedicated ourselves to becoming better equipped to assist our customers through daily and catastrophic claims alike.”  To achieve that goal Bankers utilized Hi Marley to establish contact with customers impacted by Florence — even those who were evacuated. In addition to establishing contact, Bankers’ utilized Hi Marley to share specific mitigation tips and solicit photos, and video depicting the extent of damage to covered property which were utilized to triage losses immediately.

Bankers Insurance has seen measurable results using Hi Marley. “Compared to Irma claims last year, we have seen significant impact in handling Florence claims with Hi Marley. Average days to contact and average days to inspect have both reduced by more than 50 percent. Claims closed within 30 days has jumped from just 2 percent to a meaningful 30 percent. And, the feedback from our customers has been tremendous,” said Messina.

Mike Greene, CEO of Hi Marley, said, “We are pleased to see the level of customer service that Bankers has been able to provide to its customers affected by Florence. The interactions during the storm reaffirm our mission at Hi Marley to enable insurance companies to deliver on their promise to be there for customers when they need it most. Bankers has a well-earned reputation for excellence in serving customers. They’ve pushed our thinking on the possibilities for Marley to transform the insurance customer experience. We are thrilled to have Steve and his team as partners.”

About Bankers Insurance

Bankers Insurance Group is a subsidiary of Bankers Financial Corporation and the corporate parent of its insurance companies. From modest beginnings in 1976, the Group has grown steadily into a recognized industry leader. While our companies offer a wide variety of standard insurance products, Bankers has also been extremely successful in designing and marketing niche products to meet insurance needs that are not covered by more traditional products. For more information, visit: bankersinsurance.com

About Hi Marley

Hi Marley is the intelligent communication platform for the insurance industry. Built by people who know and love insurance, the platform enables hassle-free texting across the entire ecosystem, empowering insurance professionals and delighting policyholders. Hi Marley’s industry leading analytics deliver novel insights that fuel continuous improvement. The solution is built for the enterprise – fast to deploy, easy to use and seamlessly integrates with other core systems. Hi Marley is empowering the world’s leading insurance carriers to reinvent the customer and employee experience. Learn more at www.himarley.com.

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Media Contacts 

Hi Marley

Amy Finn, VP Marketing  [email protected]