American Integrity Insurance Company Teams Up with Hi Marley to Strengthen Customer Connection and Deliver the Premier Claims Experience
Boston, MA – July 31, 2025 — American Integrity Insurance Company, one of the largest and most trusted residential property insurers in Florida and a growing force across the Southeast, has partnered with Hi Marley, creators of the only intelligent conversational platform built for the P&C insurance industry, to enhance communication with policyholders.
Delivering on the Promise to Be There for Customers During Their Time of Need
Since writing its first policies in 2007, American Integrity has grown to protect nearly 400,000 homes and families, becoming one of Florida’s largest and most respected property insurers. Powered by SMS, the Hi Marley Insurance Cloud helps American Integrity proactively respond to insureds via text messaging, which is especially important during hurricane season.
“Our insureds place their trust in us to respond in a timely manner if they experience loss or damage to their homes,” said Jon Ritchie, President at American Integrity Insurance Company. “Writing in states that are extremely vulnerable to hurricane activity, Hi Marley provides us with an important tool to fulfill that promise to our customers, even during catastrophic natural disasters that impact thousands of customers simultaneously.”
Meeting Industry Regulatory Standards with Unmatched Precision
Additionally, because it offers insurance in some of the most highly regulated states in the country, American Integrity must adhere to rigid communication requirements. Hi Marley documents all case conversations in detailed transcripts, including compliant translation, available in-app or automatically transferred to a carrier’s core claims system of record.
“Hi Marley is the only vendor that offers insurance-specific security and compliance features that meet all of our requirements,” said Trevor McDonald, CPCU, AIC, Vice President of Claims at American Integrity Insurance Company. “With Hi Marley, American Integrity can capture, define and save all conversations with insureds directly to the claim file, saving time and reducing the administrative burden on our adjusters.”
Enhancing Every Customer Interaction with Seamless, Proactive Communication
American Integrity is dedicated to connecting with insureds and continually refining and improving the communication process.
With Hi Marley, insureds can easily send adjusters photos, videos, PDFs, and other essential documents via text messaging. As a result, adjusters—who handle multiple claims simultaneously—can receive media files in seconds and make faster assessments and quicker decisions, which accelerates the settlement of the claim.
Using Hi Marley’s translation feature, American Integrity will also connect more effectively with insureds by eliminating communication barriers. The translation feature enables all parties to communicate in their preferred language without the need for an interpreter, streamlining conversations, saving time, and reducing costs.
American Integrity is also excited to amplify the customer voice with Hi Marley’s Coaching Capabilities. Coaching alerts adjusters to potential litigation risks, delays, or negative sentiment while offering actionable insights that help employees resolve issues proactively and improve the customer experience.
Innovation Improves Connection and Delivers a Premier Claims Experience
This partnership represents a pivotal milestone in American Integrity Insurance Group’s commitment to innovation, growth, and industry-leading customer service. With close to 400,000 policyholders and a footprint that now spans Florida, Georgia, and South Carolina, American Integrity continues to set the benchmark for claims responsiveness and personalized service in the Southeast.
“As we scale across the region, our goal remains unchanged—to provide the premier claims experience,” said Trevor McDonald. “Customers today expect fast, convenient communication. With Hi Marley, we deliver on that expectation through seamless, two-way texting that improves connection, speeds resolution, and builds trust.”
“We’re honored that American Integrity chose to partner with Hi Marley during a pivotal time of growth at their company,” said Nick Grubnich, Client Executive at Hi Marley. “We share a dedication to creating exceptional customer experiences and we’re excited to provide the platform and tools to deliver on that commitment.”
About Hi Marley
Hi Marley is the first intelligent conversational platform built for P&C insurance and powered by SMS. Designed by insurance professionals, Hi Marley enables lovable, convenient conversations across the entire ecosystem, saving carriers money and time while building customer loyalty through delightful interactions. Hi Marley’s industry-leading collaboration, coaching, and analytics capabilities deliver crucial insights that streamline carrier operations while enabling a frictionless customer engagement experience. The solution is made for the enterprise; it’s fast to deploy, easy to use, and seamlessly integrates with core insurance systems. Through its advanced conversational technology, Hi Marley reduces friction and empowers innovative carriers to reinvent the customer and employee experience. Learn more at www.himarley.com.
About American Integrity Insurance Group
American Integrity Insurance Group is one of Florida’s leading providers of residential property insurance, proudly serving more than 385,000 policyholders across Florida, Georgia, and South Carolina. Headquartered in Tampa, Florida, the company continues to set the standard in the industry by empowering homeowners and fostering a culture defined by integrity, resilience, and excellence. For more information, visit www.aii.com or follow us on Facebook, X, LinkedIn, and Instagram.
